Building the future of
private markets
Infrastructure to make private equity as accessible and liquid as public markets
Private equity has traditionally been the exclusive domain of institutional investors and the ultra-wealthy. We believe that shouldn't be the case.
Better allows you to invest in pre-IPO companies like SpaceX, Stripe, and OpenAI with just $1, providing instant liquidity and transparent pricing.
Speed
Instant settlement and 24/7 markets. Private equity at the speed of public markets.
Transparency
Real-time pricing, zero trading fees, and transparent market data for informed decisions.
Access
No minimum investment barriers. Start with $1 and scale as you grow.
Michael C. Jakob
MIT graduate, ex-McKinsey consultant who got tired of PowerPoint slides, and serial entrepreneur who accidentally built two unicorns before realizing private markets are completely broken.
MIT Graduate
Computer Science & Business
McKinsey Escapee
Strategy & Operations Consultant
AlleAktien
Co-founded & accidentally built a unicorn
Eulerpool
Co-founded & somehow built another unicorn
"Look, I built two companies that became unicorns and managed a €100M portfolio, but trying to invest in private markets was like trying to buy a house in 2021 - everything was overpriced, took forever, and made no sense. So I said 'screw it' and built Better to fix this mess. Because honestly, why should only rich people get to invest in the next SpaceX?"
Better maintains the highest standards of security, custody, and investor protection using institutional-grade infrastructure
Institutional Custody
Enterprise-grade asset custody with multi-signature security
Cold Storage
Assets secured in institutional-grade offline protection systems
SOC 2 Certified
Highest standards of data security and compliance protocols